Partners & Sponsors
The Bajan Serve is powered by partners and sponsors who saw the vision early—championing culture, wellness and community through road tennis. Get to know the brands helping us bring this experience to life.
Premier Sponsors
-

STUDENT ASSOCIATION OF GEORGE BROWN
IN DE ROAD SPONSOR (TIER 3)The Student Association of George Brown (SAGB) is the official student union representing the interests of more than 17,000 students. SAGB is committed to supporting students in their pursuit of a high-quality education by delivering programs and services in an accessible, inclusive, and equitable environment. Beyond service delivery, SAGB focuses on representation, advocacy, student campus life experience, and community-building, with the objective of creating a united student movement that strengthens the student experience on and off campus.
SAGB offers a broad spectrum of programs and services designed to enhance the George Brown Polytechnic student experience, foster connections, and support students’ academic, personal, and professional growth.
-

CANADIAN UNION OF PUBLIC EMPLOYEES
IN DE ROAD SPONSOR (TIER 3)CUPE Ontario is the political wing of the Canadian Union of Public Employees—Canada’s largest union—in the country’s largest province.
With over 300,000 members, CUPE Ontario is a strong voice for rights and fairness for our members and our communities. We work at the provincial level for legislative, policy and political change on issues affecting public services, equality, healthy communities and a better Ontario for everyone.
-

RUBICON
IN DE ROAD SPONSOR (TIER 3)What began as a passion project has since grown into a global celebration of flavour. Today, Rubicon is enjoyed in over 35 countries, staying true to its mission of capturing the unique DNA of exotic fruits—delivering joy to communities who know these flavours well, and introducing them to new audiences ready to discover something extraordinary.
Gifting Sponsors
-

ROAD TENNIS CANADA
OFFICIAL GIFTING SPONSOR/PANELISTIn Canada, Road Tennis represents an opportunity to celebrate Caribbean culture, promote active lifestyles, and build stronger communities through sport. It creates connections between generations, backgrounds, and cultures while introducing Canadians to one of Barbados’ greatest sporting traditions.
Road Tennis Canada exists to help grow the game responsibly, respectfully, and inclusively across the country.
-

FLOW
OFFICIAL GIFTING SPONSORFlow began with a simple idea: water should do good - for people and for the planet. What started with a single family-owned artesian spring in Canada has grown into one of North America’s leading premium water brands, offering naturally alkaline, naturally delicious spring water without the plastic bottle.
-

TENNIS CANADA
OFFICIAL GIFTING SPONSORFounded in 1890, Tennis Canada is a non-profit, national sport association with a mission to lead the growth, development and promotion of tennis in Canada and a vision to be a world-leading tennis nation. Tennis Canada owns and operates the premier National Bank Open presented by Rogers WTA and ATP Tour events, several professional ATP and ITF sanctioned events and financially supports many other professional tournaments in Canada.
-

AFC TORONTO
OFFICIAL GIFTING SPONSOR
AFC Toronto is a women’s football club part of the Northern Super League. -

PEACE COLLECTIVE
OFFICIAL GIFTING SPONSOREverything we do stems from our passion to make giving back easy and accessible. We produce quality apparel that looks good and does good, and in turn makes you feel good. When you shop Peace Collective, you’re investing in garments that stand out in more ways than one. Every garment sold gives back to the communities that need it most.
-

DECIEM
OFFICIAL GIFTING SPONSORDECIEM is a family of good people doing good things. We are home to The Ordinary and NIOD and hope to inspire a better world of beauty through the kindness of our community, our innovative technologies, and the honesty of our words and actions.
-

PLOCK TENNIS CLUB
OFFICIAL GIFTING SPONSORPlock Tennis Club is Toronto’s premium tennis self-training hub, that breaks barriers, making training and play accessible, enjoyable, and seamless for everyone, anytime, anywhere.
-

STUDIO 145
OFFICIAL GIFTING SPONSORStudio 145 is a nonprofit creative space in Mississauga where artists make real work, youth build real skills, and community keeps showing up.
-

ISLAND REBEL MAS
OFFICIAL GIFTING SPONSORIsland Rebel Mas is premier mas section within the Toronto Revelers.
-

CONEJO NEGRO
OFFICIAL GIFTING SPONSORCaribbean, Creole & Latin inspired fare. Prosperity and fertility. A fusion of cultures and flavours. Explore our thoughtfully crafted menu, where a fusion of spices and premium ingredients comes together to create tantalizing dishes and innovative drinks, embodying the rich essence of all three cultures.
-

THE VILLIJ
OFFICIAL GIFTING SPONSORRooted in community and care, The Villij is where women of colour move, connect, and prioritize their well-being—without apology.
-

DON’T CALL ME BABY
OFFICIAL GIFTING SPONSOR
Through us, you’ll discover your favourite athlete’s hobbies, curiosities and interests, you know, the things they do while they’re not getting those W’s. We do all this cool shit while advocating and encouraging women and girls’ involvement in the sports industry. Don’t Call Me Baby also curates experiences that offer insight into the culture surrounding women in sports. -

GRACE FOODS
OFFICIAL GIFTING SPONSORWe started in Jamaica in 1922 as small traders and wharf operators. Today, the GraceKennedy Group is one of the Caribbean’s largest and most dynamic corporate entities with a network of companies located across the Caribbean, North and Central America and the United Kingdom. If authentic Caribbean cooking thrills your taste buds, you’ve come to the right place. We provide a wide range of delicious products that let you enjoy the unique essence and sizzle of the islands right in your own kitchen no matter where you live.
-

THE KEG STEAKHOUSR + BAR
OFFICIAL GIFTING SPONSORIn 1971 our founder George Tidball opened the very first Keg under the name Keg n’ Cleaver in North Vancouver. He did so with one simple formula in mind – elevate the every day for our guests by surrounding great food with good times.
Promotional Partners
-

COACH T
INFLUENCER PARTNER/PANELISTCoach T is the founder of Sweat Elite Athletics, and Sweat in Barbados, as well as the developer of the PUSH mobile app. With over 10 years of experience in the fitness industry, he brings a high-energy vibe to performance training and motivation, using holistic methods. He's all about making a positive impact in the community!
-

TIANA POLLARI
INFLUENCER PARTNER/PANELISTTiana is a perimenopause and transformation coach for women, and co-founder of Sweat in Barbados. Showing up as coach and companion, she creates spaces for open conversation around hormonal health, movement, and lifestyle, helping women navigate physical and emotional changes with knowledge, confidence, and a strong sense of community.
Supplier Sponsors
-

SUNSHINE PARTY & TENT RENTALS
OFFICIAL EQUIPMENT SUPPLIERSunshine Party and Tent Rentals has all the party equipment needed to ensure your event’s success. Aside from making sure that our inventory is always well-stocked for your convenience, we also continually update and refine our catalog to meet your ever-changing needs.
-

GAUNTLET ROAD TENNIS
OFFICIAL EQUIPMENT SUPPLIERWelcome to GRT, the heart of road tennis in Canada. Our journey began with a passion for this exhilarating sport, traditionally rooted in the sun-soaked courts of Barbados and now finding its new home in Canada. At GRT, we’re more than just a sports organization; we are a community-driven hub dedicated to spreading the love for road tennis, a game that transcends age, skill level, and background.
-

TROPICAL IRIE
OFFICIAL CATERING SUPPLIERTropical Irie is a pop-up juice bar and catering company bringing the fresh flavours of the Caribbean to quench your thirst and hunger. Always fresh. Always tasty. Always irie.
-

LIMITLESS
OFFICIAL APPAREL SUPPLIERLimitless was founded with a passion for creativity and excellence. Our mission is to provide top-notch custom screen printing and embroidery services that exceed customer expectations. Located in Toronto, we have continually evolved, embracing the latest technologies and industry trends to offer the best services available.